Welcome New Subscribers via SMS with Convertway's Welcome Series!
Welcome Series is an automated set of messages that brands send to new subscribers who opt-in.
With Convertway, engaging your audience and providing tailored recommendations is effortless. Create lasting customer relationships by making those initial interactions unforgettable with our Welcome Series – where warm greetings meet irresistible offers!
How do welcome messages govern the journey of your subscribers to customers?
- First Impressions: A warm welcome message shows that you value your subscribers and sets the stage for a positive customer experience.
- Personalization: Tailored recommendations and offers based on their preferences increase the likelihood of engagement and conversions.
- Engagement and Conversion: By offering discounts and incentives in your welcome series, you encourage new subscribers to make their first purchase
- Customer Retention: A well-crafted welcome series nurtures relationships and can lead to long-term customer loyalty.
With our Welcome Series Flow, you can welcome new subscribers who are being added to your subscriber list. This flow is enabled automatically after a new subscriber joins in!
Step 1: Enable the trigger
- To enable Automation go to Flows > SMS > Welcome Series
- The flow is automatically **triggered ** when a new subscriber is added to the list you choose from the drop-down.
Step 2: Define the Condition
Step 2.1: Setup Delay
- Now, define the **timing ** when you want to send the automation to your subscribers. This is calculated from the time when the subscriber joins.
Step 3: Creating the First Follow-up
Step 3.1: Selecting the right template
- Enable the first follow-up and set it up by browsing through the pre-set templates in the Browse field.
- You can select a template with the discount or without any. If you choose one with the discount variable you will have to specify the discount value and discount code under the {discount_value} and {discount_code} fields.
Step 4: Setting up the second flow
- The process ends once the customer places an order, however, if they haven't, we have another follow-up text prepared to go and engage!
Step 4.1: Set the time after which the customer receives the second follow-up
- To set up another flow you need to first time since the first follow-up message after which you think the customer should have placed an order. After this period the second follow-up is triggered. You can select this period in the **Delay ** field.
Step 4.2: Fill up all other required fields same as the first follow-up
- Now follow all the steps for the second follow-up exactly like you did for the first follow-up.
- You can follow the steps above to set-up a third and fourth follow-up as well.
Step 5: Analyze the Performance of the Welcome Flow
- To check the performance of your Welcome Series Flow go to Analytics > Welcome
- The Welcome Series Analytics displays the following information:
- Order Recovered: This is the number of orders placed by new customers
- Amount Recovered: This is the total sum of the order value of orders placed by new customers
- Total Messages Sent: This is the total number of notifications sent to new subscribers
- Order Logs: This gives detailed information for the Orders recovered, including Order ID, Customer Name, Order Value, Order Date
Welcome new subscribers with ConvertWay and establish a strong first impression- nurturing customer relationships, and driving initial engagement!!
Updated on: 21/08/2024
Thank you!