Whatsapp Business API FAQs

How to get WhatsApp Business API?
You can easily apply for your own branded Whatsapp Business API. Click here for complete guide.

Can I get Whatsapp Business account with Green tick?
You can apply for getting the Official Whatsapp Business Account using the following steps. Once your account is verified and approved Green tick is automatically applied.
Its entirely at Whatsapp's discretion whether to approve the Green tick or not. Generally notable & reputed brands easily get the Green tick.


Can I respond to customers via Whatsapp?

You can respond to a WhatsApp query only within 24-hours of receiving the query. After 24 hours, the conversation will expire.
After 24 hours, you can either send the template


Can I send marketing messages using WhatsApp Business API?

Yes Whatsapp nowadays allows you to send the promotional content as your templates gets approved. However we strongly recommend that you should have Opt-Ins for sending any marketing content via Whatsapp. As spamming can lead to decrease in your daily limit and your phone number or templates getting disabled.



What is the cost of the WhatsApp service?
Cost of sending out Whatsapp notifications is specific to countries. Here is the complete list of Whatsapp pricing


What is the messaging limit for sending Whatsapp messages?

There are four levels of messaging limits that apply to businesses that have completed Business Verification:
1,000 business-initiated conversations in a rolling 24-hour period.
10,000 business-initiated conversations in a rolling 24-hour period.
100,000 business-initiated conversations in a rolling 24-hour period.
Allows your phone number to have unlimited business-initiated conversations in a rolling 24-hour period


What are different types of Whatsapp messages?
There are 2 types of messages:-
Session messages: These are messages initiated by the customer and are often related to different queries. The message from the user will initiate the customer service window. It will stay open for 24 hours if the customer responds to the template message.

Template messages: These messages are business-initiated messages that are sent to deliver important notifications such as order status or transaction alerts. It should be kept in mind that in order to send template messages, you must receive an opt-in from the customer.

Updated on: 09/05/2022